Small and Emerging Manager Investing
Over
20 YEARS
investing with small and emerging managers
Unlocking the next generation of manager talent.
Institutional investors are increasingly turning to small and emerging managers as they seek new sources of return. For over 20 years, we have specialized in backing these managers—leveraging our experienced team, extensive network, and proprietary sourcing across our broader alternatives platform to uncover differentiated opportunities with the next generation of manager talent.
Assets Under Management
WITH SMALL AND EMERGING MANAGERS
$11B
Equity
$8B
Assets
$2B
Strategies
Sponsor Solutions
The GCM Grosvenor Elevate Strategy is designed to help talented, emerging private equity firm founders successfully launch and scale their businesses. Through strategic seeding partnerships, we provide capital, resources, and expertise—empowering the next generation of investors to build enduring, high-performing firms.
Why GCM Grosvenor For Investors?
Access and Visibility
With our reputation as a leader in the space, managers frequently engage us early in their fundraising, giving clients a first look at emerging opportunities.
Investment and Exposure
We seek to identify managers with proven ability to generate attractive returns and leverage strategic relationships to drive unique deal flow, differentiated portfolio exposure, and preferred allocations—often in oversubscribed funds.
Economics and Governance
We leverage our economies of scale to seek favorable terms and fees, while serving as an active governance partner and trusted advisor to managers.
Why GCM Grosvenor for Small and Emerging Managers?
Innovative Investment Approach
We invest creatively through seeding strategies, joint ventures, anchor commitments, and co-investments, unlocking unique opportunities for growth and alignment.
Deal Access and Fundraising Support
Our broad network of relationships often gives us early visibility into new funds and deal flow, and our involvement often serves as a catalyst for manager fundraising.
Extension of Operational Staff
We go beyond investing—serving as a trusted advisor to managers. We provide hands-on support across team building, operations, compliance, risk management, and marketing.
Shaping the Future of Alternative Investing
Our annual conference, SEM Consortium, delivers cutting-edge insights, first access to emerging manager talent, and a dynamic forum for industry professionals to learn, connect, and shape the future of alternative investing.
Related News and Insights
Data as of September 30, 2025.
Note: small manager private equity (PE), infrastructure (Inf), and real estate (RE) funds are typically funds with less than $1 billion in size for real assets, buyout, and special situations, or less than $500 million in size for a venture capital fund. Small absolute return strategies managers (AR) are funds with less than $2 billion in firm AUM. Emerging managers are PE, Inf, and RE funds that have launched three or fewer funds and AR managers less than 3-years old.
Investments in alternatives are speculative and involve substantial risk, including market risks, credit risks, macroeconomic risks, liquidity risks, manager risks, counterparty risks, interest rate risks, and operational risks, and may result in the possible loss of your entire investment. No assurance can be given that any investment will achieve its objectives or avoid losses. The views expressed are for informational purposes only and are not intended to serve as a forecast, a guarantee of future results, investment recommendations, or an offer to buy or sell securities by GCM Grosvenor. The investment strategies mentioned are not personalized to your financial circumstances or investment objectives, and differences in account size, the timing of transactions and market conditions prevailing at the time of investment may lead to different results.
Unless apparent from context, all statements herein represent GCM Grosvenor’s opinion.