A Guide for Investor Entrepreneurs

Created in partnership between GCM Grosvenor and CalPERS, the Firm Founders’ Handbook seeks to lower barriers to entry for firm founders by providing them with access to a suite of non-investment infrastructure support resources, key questions, and considerations required for successfully launching a firm.  

The below contains excerpts from each section of the Firm Founders’ Handbook. 

Capital Formation Module

The Capital Formation Module of the Firm Founders’ Handbook is a strategic, action-oriented guide designed to help firm founders attract institutional capital and build a scalable, credible investment platform. It offers a comprehensive checklist of key considerations across fundraising readiness, operational infrastructure, marketing and LP engagement, due diligence preparation, and long-term investor relations.

The Strategy

GCM Grosvenor’s Elevate Strategy provides catalytic seed investments to small and emerging firm founders to help build and scale their investment firms. Identified investment managers gain access to the capital, resources, and expertise they need to mitigate business risks and prudently scale their firms in a competitive marketplace.      

Additional News and Resources

Contact Us

If you are interested in learning more about the Firm Founders’ Handbook or speaking to a member of the Sponsor Solutions team, please email [email protected].

No assurance can be given that any investment will achieve its objectives or avoid losses. Unless apparent from context, all statements herein represent GCM Grosvenor’s opinion.

GCM Grosvenor does not provide legal or tax advice. You should seek advice based on your particular circumstances from your independent tax advisor and/or legal counsel.

GCM Grosvenor AUM as of December 31, 2024. Employee data as of January 1, 2025.

CalPERS data as of March 31, 2023.

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Please complete the form below to access the Capital Formation Module of the Firm Founders' Handbook.

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Absolute Return Strategies

We offer clients a broad range of tailored solutions across strategies, including multi-strategy, macro, relative value, long/short equity, quantitative strategies, and opportunistic credit. Levaraging our large scale and presence in the industry, we are able to offer clients preferntial exposure to hard-to-access managers and seek to obtain terms that can drive economic and structural advantages.