Small, Emerging, and Diverse Manager Investing
We serve as a catalyst for opportunity
As institutional investors seek new sources of return, they are increasingly recognizing the benefits of investing with small, emerging, and diverse managers. For the past 30+ years we have developed specific expertise in funding and supporting these managers as part of our broad investment activity across alternative investments. We have an experienced team, a wide network of contacts, and broad proprietary sourcing capabilities, all of which support our platform.
Our Platform
Assets under management
Private Equity
Small and Emerging Managers
Diverse Managers
Real Assets
Small and Emerging Managers
Diverse Managers
Absolute Return Strategies
Small and Emerging Managers*
Diverse Managers*
How We Work With Clients
Access to Managers
We have a high-quality, sizable universe of managers, access to preferred allocation to many oversubscribed funds, and can aid in transitioning relationships to clients’ direct programs.*
Investment Opportunity
We seek to identify managers with demonstrated ability to generate attractive returns*, and we help deploy strategic relationships with managers that may result in enhanced allocations and opportunistic deal flow.
Complementary Exposure
We often capture niche opportunities overlooked by other managers, which can provide portfolio diversification and risk/return benefits.*
Economics and Governance
We seek advantageous terms and fees with managers based on our economies of scale, and are an active presence as an advisor to managers.
Visibility and Perspective
We have a reputation as experts in this area, and managers often seek us out early in their fundraising efforts.
Our Commitment to Women and Diverse Managers
Our Advance Strategy was established in 2019 to focus on investing with high-quality, hard-to-access, and often overlooked private equity investment opportunities led by women and minority-owned managers with proven track records.**
How We Work With Small, Emerging, and Diverse Managers
We are a strategic advisor
- We invest in innovative ways such as seeding strategies, joint ventures, anchor investments, and co-investments
- Serve as a catalyst for manager fundraising
- Open-door policy often gives us a first look at upcoming funds and deal flow
We go beyond just investing
- Identifying & hiring a team
- Service provider selection
- Establishing risk management processes
- Regulatory registration and compliance
- Establishing operational capabilities
- Marketing support
- Raising awareness of best practices
GCM Grosvenor Sponsor Solutions
In 2023, we announced the launch of the GCM Grosvenor Elevate strategy, a private equity seeding strategy created with the goal of helping small, emerging, and diverse private equity firm founders successfully launch and scale their firms.
We Serve as a Catalyst for a More Inclusive Industry
In 2022, we hosted conferences with the mission of promoting a more inclusive industry by raising the visibility of small, emerging, and diverse-led investment managers and in turn, increasing the flow of capital to these managers.
Related News and Insights
GCM Grosvenor Announces Launch of Sponsor Solutions Effort Focused on Seeding Small, Emerging, and Diverse Private Equity Firms; CalPERS Commits $500 Million to the Strategy
CHICAGO, Jan. 10, 2023 — GCM Grosvenor (Nasdaq: GCMG), a leading global alternative asset management solutions provider, today announced the launch of the GCM Grosvenor Elevate strategy (“Elevate”). The Elevate strategy is focused on making catalytic seed investments in small, emerging, and diverse private equity firm founders to help build …
Diverse Manager Investing: Poised for Sustained Momentum
We look at the significant growth of the diverse managers market, explore factors contributing to its momentum, and highlight some of the tailwinds supporting further investment in this vibrant marketplace.
Diverse Manager Investing: Shining a Light on Potential Blind Spots
In our latest post, we shine a light on potential “blind spots” that may be hindering the flow of capital to diverse investment managers.
Commitments and Investments to managers that are both small/emerging and diverse are reflected in both Small and Emerging Managers commitments/investments total and Diverse Managers commitments/investments total.
Data as of March 31, 2023 unless otherwise noted.
*Data as of June 30, 2023. Past performance is not necessarily indicative of future results.
Note: small manager private equity (PE), infrastructure (Inf), and real estate (RE) funds are typically funds with less than $1 billion in size for real assets, buyout, and special situations, or less than $500 million in size for a venture capital fund. Small absolute return strategies managers (AR) are funds with less than $2 billion in firm AUM. Emerging managers are PE, Inf, and RE funds that have launched three or fewer funds and AR managers less than 3-years old. Diverse managers are firms in which women or minority professionals account for a significant percentage of the management company or economics depending on the strategy.
Past performance is not necessarily indicative of future results. No assurance can be given that any investment will achieve its objectives or avoid losses.
Investments in alternatives are speculative and involve substantial risk, including strategy risks, manager risks, market risks, and structural/operational risks, and may result in the possible loss of your entire investment. Past performance is not necessarily indicative of future results. The views expressed are for informational purposes only and are not intended to serve as a forecast, a guarantee of future results, investment recommendations, or an offer to buy or sell securities by GCM Grosvenor. All expressions of opinion are subject to change without notice in reaction to shifting market, economic, or political conditions. The investment strategies mentioned are not personalized to your financial circumstances or investment objectives, and differences in account size, the timing of transactions, and market conditions prevailing at the time of investment may lead to different results. Certain information included herein may have been provided by parties not affiliated with GCM Grosvenor. GCM Grosvenor has not independently verified such information and makes no representation or warranty as to its accuracy or completeness.